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CV

Robyn Rex Cassidy

Germantown, MD

E-mail: robynrex.cassidy@yahoo.com

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Professional info​

Dedicated professional with 12+ years’ work experience including 7 years as an Ecommerce Marketing Specialist and the last year as an Executive Assistant.  Seeking the opportunity to utilize a skill set that features strong attention to detail, a passion for Marketing, and the strong ability to manage difficult environments to help improve a professional and passionate company. Proven leader that values customer service, communication and time management as a foundation to a successful career.

Work experience

Executive Assistant

e-Management - Silver Spring, MD                                  

2016 - Present

  • Provided comprehensive management of meetings and appointments on executive calendar, including meeting briefs or other necessary correspondence in advance

  • Assisted with travel arrangements, itinerary and necessary correspondence, and expense reporting

  • Maintained record of CPE/training

  • Recorded minutes of meetings as needed

  • Provided catering and other logistical arrangements for meetings

  • Provided background research on executive projects

  • Assisted with development of presentations

  • Responded and/or reached out to internal and external parties as directed

  • Sent out corporate announcements for all meetings chaired by President and CFO

  • Drafted executive correspondence

  • Implemented and maintained an efficient filing system for all business and miscellaneous documents

Ecommerce Marketing Specialist

Havel's Inc. - Cincinnati, OH

2009 - 2016

  • Oversaw product page updates, sales, and informational pages in Aabaco (Yahoo!) Small Business for 3 sites, as well as their corresponding mobile sites run through Unbound Commerce.

  • Planned and designed email campaigns in Constant Contact to help maintain online reputation and improve customer experience.

  • Managed social media sites associated with the websites, which included Facebook, Twitter, Pinterest, Instagram, LinkedIn, and Google+.

  • Designed print and advertisements for 2 sites.

  • Worked hand-in-hand with technical team to increase site traffic, raise online product publicity, and broaden web presence.

  • Monitored, identified, and analyzed key online trends and implemented marketing activities based on findings.

  • Transformed analytics data from all 3 sites into opportunities to help drive overall sales of all channels, and improved brand perception.

Receptionist / Secretary

Universal Electronic Alarms - Lancaster, CA

2008

  • Handled incoming requests from customers and ensured that issues were resolved both promptly and thoroughly.

  • Acted as an internal consultant to help colleagues and departments within the organization develop programs and solutions to enhance efficiency and effectiveness.

  • Organized job walks for future customers to help build loyal clientele through friendly interactions and consistent appreciation.

  • Prepared proposals and contracts for individuals, corporations, government installations and government contractors.

  • Maintained annual and quarterly Fire Testing Schedule for government, government contractors, and individual customers.

Customer Service Representative

M&C Specialties - Lancaster, CA

2006 - 2008

  • Evaluated and identified opportunities to drive process improvements that would positively impact the customer’s experience.

  • Attracted potential customers by answering product questions and suggesting information about other products and services.

  • Cross-trained and coordinated scheduling with team members to ensure seamless service.

Languages

HTML

Skills
  • Microsoft Office Suite

    • Word​

    • Excel

    • PowerPoint

    • Publisher

    • Outlook

  • Aabaco Small Business

  • Unbound Commerce

  • WordPress

  • Constant Contact

  • Social Media

    • Facebook​

    • Twitter

    • Google+

    • LinkedIn

    • etc.

  • Google Analytics

  • Google Feed Burner

  • Amazon Seller Central

  • Feed Perfect

  • Feed Wizard

  • Connexity (ShopZilla)

  • Adobe Photoshop

  • Adobe Illustrator

  • Adobe Dreamwear

  • Power Reviews

  • Lander (landing pages)

  • Formstack

  • PR News Wire​

Education​ & Certifications
Lean Six Sigma

White Belt Certification

HubSpot Academy

Inbound Marketing Certification 2014

Antelope Valley College

Early Childhood Education

College Conservatory of Music, University of Cincinnati

Dance

© 2017 by ROBYN CASSIDY.

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